{"id":102056,"date":"2025-08-03T21:30:35","date_gmt":"2025-08-04T01:30:35","guid":{"rendered":"https:\/\/yoganebula.com\/hatha\/?p=102056"},"modified":"2025-12-19T22:44:34","modified_gmt":"2025-12-20T03:44:34","slug":"were-hiring-social-media-marketer-to-drive-subscriptions-at-insidemeter","status":"publish","type":"post","link":"https:\/\/yoganebula.com\/hatha\/were-hiring-social-media-marketer-to-drive-subscriptions-at-insidemeter\/","title":{"rendered":"We’re Hiring: Social Media Marketer to Drive Subscriptions at InsideMeter"},"content":{"rendered":"\n

At\u00a0InsideMeter<\/a><\/strong>, we’re on a mission to help people track their moods, understand their emotional patterns, and grow in self-awareness. Now, we\u2019re looking for a\u00a0social media marketer<\/strong>\u00a0who can help us\u00a0take this mission further \u2014 by growing our subscriber base<\/strong>\u00a0through\u00a0high-converting Facebook and Instagram campaigns<\/strong>.<\/p>\n\n\n\n

Whether you’re a seasoned Meta Ads pro or a performance-driven creative strategist, if you\u2019ve helped digital products scale their paid user base \u2014 we want to talk to you.<\/p>\n\n\n\n

\n\n\n\n

The Role: Grow Subscriptions via Meta Ads<\/h2>\n\n\n\n

This is not your average social media gig. We\u2019re not chasing likes \u2014 we\u2019re looking for measurable results<\/strong> in the form of leads and paid subscriptions<\/strong>.<\/p>\n\n\n\n

Your mission:<\/strong>
Generate quality leads and convert them into InsideMeter subscribers using Facebook and Instagram marketing<\/strong>, with a heavy focus on image and graphic-based content<\/strong>.<\/p>\n\n\n\n

\n\n\n\n

Key Responsibilities<\/h2>\n\n\n\n
    \n
  • Develop and execute a\u00a0strategic content plan<\/strong>\u00a0for lead generation and sales<\/li>\n\n\n\n
  • Design and post\u00a0visually engaging creatives<\/strong>\u00a0(graphics, carousels, reels) tailored to our brand and audience<\/li>\n\n\n\n
  • Set up and optimize campaigns through\u00a0Meta Ads Manager<\/strong><\/li>\n\n\n\n
  • Track metrics like\u00a0CTR, CAC, ROAS, and conversion rates<\/strong><\/li>\n\n\n\n
  • Iterate constantly based on performance insights<\/li>\n<\/ul>\n\n\n\n
    \n\n\n\n

    What We\u2019re Looking For<\/h2>\n\n\n\n

    We\u2019re seeking someone with:<\/p>\n\n\n\n

      \n
    • Proven success in growing paid subscriptions<\/strong>\u00a0via Facebook\/Instagram<\/li>\n\n\n\n
    • Strong\u00a0graphic design skills<\/strong>\u00a0(Canva, Adobe Suite, etc.)<\/li>\n\n\n\n
    • Deep knowledge of\u00a0Meta ad targeting<\/strong>\u00a0(custom audiences, lookalikes, retargeting)<\/li>\n\n\n\n
    • Experience with\u00a0conversion-focused funnels<\/strong><\/li>\n\n\n\n
    • Ability to analyze and act on data (Meta Analytics, GA, etc.)<\/li>\n\n\n\n
    • Bonus: Familiarity with\u00a0wellness, mental health, or lifestyle apps<\/strong><\/li>\n<\/ul>\n\n\n\n
      \n\n\n\n

      Questions That Matter Most<\/h2>\n\n\n\n

      To help us find the right fit, we\u2019re asking a few yes\/no and numeric questions<\/strong> in the application process:<\/p>\n\n\n\n

      Yes\/No Questions:<\/h3>\n\n\n\n
        \n
      1. Have you successfully run campaigns that increased paid subscriptions?<\/li>\n\n\n\n
      2. Have you worked in the wellness, mental health, or lifestyle product space?<\/li>\n\n\n\n
      3. Do you have at least 2 years of experience with Meta Ads Manager?<\/li>\n\n\n\n
      4. Have you used retargeting and lookalike audiences?<\/li>\n\n\n\n
      5. Have you optimized campaigns based on CAC, ROAS, or subscription conversion?<\/li>\n<\/ol>\n\n\n\n

        Numeric Questions:<\/h3>\n\n\n\n
          \n
        1. How many subscriptions did your campaigns generate in the past 12 months?<\/li>\n\n\n\n
        2. What was the average monthly ad spend you managed?<\/li>\n\n\n\n
        3. What\u2019s the highest ROAS you\u2019ve achieved on a subscription campaign?<\/li>\n\n\n\n
        4. How many creative variations do you typically test per campaign?<\/li>\n<\/ol>\n\n\n\n

          These aren\u2019t just boxes to tick \u2014 they help us find someone who\u2019s done this before<\/strong> and is ready to do it again.<\/p>\n\n\n\n

          \n\n\n\n

          Bonus: What We Might Ask in an Interview<\/h2>\n\n\n\n
            \n
          • What\u2019s a campaign you ran that grew subscriptions? What worked?<\/li>\n\n\n\n
          • How would you approach a 30-day plan for InsideMeter?<\/li>\n\n\n\n
          • Which creative formats tend to convert best for you \u2014 and why?<\/li>\n<\/ul>\n\n\n\n
            \n\n\n\n

            Our Application Process<\/h2>\n\n\n\n

            We believe in transparency and respect for your time. Every application is carefully reviewed. If your profile matches what we’re looking for, we’ll be in touch for the next step.<\/p>\n\n\n\n

            If we decide to move in a different direction, you\u2019ll still receive a polite and encouraging note like this:<\/p>\n\n\n\n

            \n

            \u201cWe were genuinely impressed with your background and the effort you put into your application. Your work clearly reflects talent and dedication, and we have no doubt you\u2019ll continue to do impactful work wherever you go. Keep pushing forward \u2014 the right opportunity is just ahead.\u201d<\/strong><\/p>\n<\/blockquote>\n\n\n\n

            \n\n\n\n

            Apply Now<\/h2>\n\n\n\n

            If you\u2019re passionate about meaningful marketing, know how to move the metrics that matter, and want to work with a brand that helps people grow emotionally and mentally \u2014 apply today.<\/p>\n\n\n\n

            <\/p>\n\n\n\n

            send your portfolio to\u00a0contact@yoganebula.com<\/p>\n\n\n\n

            We can\u2019t wait to meet you.<\/p>\n","protected":false},"excerpt":{"rendered":"

            At\u00a0InsideMeter, we’re on a mission to help people track their moods, understand their emotional patterns, and grow in self-awareness. Now, we\u2019re looking for a\u00a0social media marketer\u00a0who can help us\u00a0take this […]<\/p>\n","protected":false},"author":1,"featured_media":102058,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[456],"tags":[],"yst_prominent_words":[],"class_list":["post-102056","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"jetpack_featured_media_url":"https:\/\/yoganebula.com\/hatha\/wp-content\/uploads\/2025\/08\/im.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/yoganebula.com\/hatha\/wp-json\/wp\/v2\/posts\/102056","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yoganebula.com\/hatha\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yoganebula.com\/hatha\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yoganebula.com\/hatha\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yoganebula.com\/hatha\/wp-json\/wp\/v2\/comments?post=102056"}],"version-history":[{"count":1,"href":"https:\/\/yoganebula.com\/hatha\/wp-json\/wp\/v2\/posts\/102056\/revisions"}],"predecessor-version":[{"id":102747,"href":"https:\/\/yoganebula.com\/hatha\/wp-json\/wp\/v2\/posts\/102056\/revisions\/102747"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yoganebula.com\/hatha\/wp-json\/wp\/v2\/media\/102058"}],"wp:attachment":[{"href":"https:\/\/yoganebula.com\/hatha\/wp-json\/wp\/v2\/media?parent=102056"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yoganebula.com\/hatha\/wp-json\/wp\/v2\/categories?post=102056"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yoganebula.com\/hatha\/wp-json\/wp\/v2\/tags?post=102056"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/yoganebula.com\/hatha\/wp-json\/wp\/v2\/yst_prominent_words?post=102056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}